URSULA CAPELL-HELM BRAND IDENTITY
Full brand identity for purpose coach & consultant Ursula.
This identity utilises a warm, vibrant palette alongside organically textured imagery bathed in natural light, and uplifting handwritten typography. I crafted a brand which epitomises the positive attitude Ursula exudes. The mandala-inspired logo represents growth and transformation.
A full kit of parts was delivered for Ursula to apply across her website, stationery and promotional material.








